Halo
design team, CAD modeling, 3D visualizations
Haier Europe /Nuremberg

This project was completed during my time as a freelance designer at Haier Europe and focused on the development of a new washing machine for the Asian market. The product introduced several new features that needed to be carefully integrated into the overall design while maintaining a clear and intuitive user experience.

A strong emphasis was placed on UI and UX, with the user interface serving as a central element of the product. Particular attention was given to the overall proportions, which became a key aspect of the design, contributing to both the product's visual appeal and usability. 

One of the main aspects of the project was working within the constraints imposed by the door mechanism while ensuring a seamless integration of the decorative pattern across the door opening. Achieving this balance between engineering requirements and the desired aesthetic outcome required careful consideration of both design and manufacturability throughout the development process.

As the project is still under a non-disclosure agreement, further details are not yet available for public release.